Webflow Specialist

Responsibilities

Webflow Development (primary function)

• Build new client websites in Webflow from scratch using proven layouts tailored to local home service businesses
• Update, maintain, and improve existing client sites — adding pages, editing content, updating images, implementing design changes
• Build responsive, mobile-optimized pages that load fast and convert visitors into leads
• Implement custom interactions, animations, and CMS collections where applicable
• Maintain clean, organized Webflow project structures that are easy to hand off, update, and scale
• Test all pages across devices and browsers before publishing — no broken layouts, no slow pages

On-Page SEO Implementation

• Implement on-page SEO across all sites: title tags, meta descriptions, H1/H2/H3 hierarchy, image alt text, and URL structure
• Configure Webflow SEO settings correctly per page — canonical tags, noindex settings, sitemap configuration
• Optimize page content and structure for target keywords as directed by the marketing team
• Set up and verify Google Search Console for new sites and confirm proper indexing
• Ensure all pages meet Core Web Vitals standards — load speed, layout stability, interactivity
• Implement schema markup where applicable to enhance local search appearance

Local SEO Support

• Optimize content for local search — location-based landing pages, service-area pages, NAP consistency
• Build and update location-specific pages for clients targeting multiple service areas
• Structure sites to support Google Maps and Google Business Profile visibility

Maintenance & Quality Control

• Manage ongoing updates across the portfolio — content, images, new service pages, promotions
• Monitor performance and flag issues: broken links, slow loads, form errors, indexing problems
• Keep all sites current with accurate offers and business information
• Run regular quality checks for design consistency, mobile responsiveness, and SEO compliance

Collaboration & Communication

• Align builds and updates with active campaigns, Google Ads landing pages, and SEO initiatives
• Communicate clearly on timelines, completion status, and blockers
• Contribute ideas to improve site performance, conversion, and SEO outcomes

Requirements

• Proficiency in Webflow — you can build complete, responsive sites from scratch and are comfortable with its CMS, interactions, and publishing settings
• Solid understanding of on-page SEO fundamentals: title tags, meta descriptions, header hierarchy, alt text, URL structure, and site speed
• A strong eye for clean, consistent design aligned to client brand
• Proven experience building mobile-responsive sites that perform across devices
• Comfortable managing multiple client sites simultaneously while staying organized
• Self-directed and reliable in a remote environment — you meet deadlines without constant follow-up

Nice to Have

• Familiarity with Google Search Console, Google Analytics (GA4), and basic SEO performance monitoring
• Working knowledge of local SEO — location pages, service-area targeting, NAP consistency
• Basic HTML and CSS for custom code embeds or Webflow tweaks
• Experience with Webflow CMS for blogs, service pages, or dynamic content
• Familiarity with Ahrefs, SEMrush, Moz, or Screaming Frog for basic SEO auditing

What We Offer

• Up to $8/hour
• 100% remote work
• Full-time Role

How to Apply

Ensure your LinkedIn profile and resume are up to date and comprehensive, and complete the assessment in this link:

[https://assessment.aptiveindex.com/s/v5Ip2eZWU1mf]

By applying, you consent to being contacted via the contact information provided in your application for recruitment purposes only.

Interview scheduling: Initial calls run on US Mountain Standard Time (MST), within a 3:00 AM–1:00 PM MST window. We know that’s a meaningful ask, and we genuinely appreciate your flexibility around the time difference. Local equivalents: Philippines 6:00 PM–4:00 AM · Pakistan 3:00 PM–1:00 AM · Bangladesh 4:00 PM–2:00 AM · Kenya 1:00 PM–11:00 PM · Nigeria 11:00 AM–9:00 PM · South Africa 12:00 PM–10:00 PM.