Marketing Manager

About the Role

We are looking for a commercially-driven professional to lead the growth of the Bang & Olufsen brand across our markets through marketing initiatives, and indirect sales channels.

Key responsibilities

Marketing & Lead Generation

• Own and drive lead generation strategy across B2B & B2C segments
• Plan and execute marketing campaigns (events, collaborations, PR)
• Work closely with internal teams and external agencies to deliver campaigns end-to-end
• Monitor performance of marketing initiatives and optimize accordingly

Brand Management

• Ensure consistent premium positioning of the B&O brand across all channels
• Develop and localize communication strategies and content
• Oversee marketing materials and brand assets

Market Intelligence

• Conduct market, competitor, and customer analysis
• Provide insights and forecasts to support strategic decisions
• Track trends in premium/luxury segment

Reporting & Coordination

• Track KPIs across marketing, and lead generation
• Manage budgets and report on ROI of initiatives
• Coordinate cross-functional teams and external vendors

Requirements

• Experience in business development / marketing (2+ years)
• Strong understanding of premium/luxury segment
• Proven ability to launch and manage campaigns
• Commercial mindset with focus on growth, not just execution
• Strong communication and negotiation skills
• Ability to operate across functions (marketing + sales)

We offer

• Opportunity to work for a financially strong, fast-growing multinational company
• Constant interaction with global teams of professionals 🎯
• International career opportunities 🚀
• Access to continuous professional development: training, certification programs, events, and team buildings
• Work from home option
• Attractive remuneration package
• Life events’ gifts, corporate presents and awards, years of service bonuses 🎁