Marketing Specialist

This role is ideal for someone who enjoys combining technical expertise with creative problem-solving and is passionate about helping service-based businesses grow through measurable marketing strategies.

Key Responsibilities

• Conduct SEO audits and implement technical, on-page, and local SEO improvements.
• Perform keyword research and competitor analysis to identify growth opportunities.
• Optimize website content, metadata, internal linking, and overall site performance.
• Design, build, and update client websites and landing pages using platforms such as WordPress, Squarespace, Wix, or Webflow.
• Improve website user experience (UX), mobile responsiveness, and conversion rates.
• Create and optimize Google Ads campaigns focused on lead generation.
• Manage and optimize Meta Ads campaigns when appropriate.
• Monitor campaign performance, budgets, conversions, and return on ad spend (ROAS).
• Set up conversion tracking using Google Analytics 4, Google Tag Manager, Search Console, and Meta Pixel.
• Create monthly performance reports with actionable recommendations.
• Collaborate with the agency team to implement integrated digital marketing strategies across multiple client accounts.
• Stay current on SEO, Google Ads, website best practices, and algorithm updates.

Qualifications

Required

• Experience managing SEO for service-based businesses.
• Experience building and maintaining websites.
• Experience creating and optimizing Google Ads campaigns.
• Strong understanding of technical SEO, local SEO, and on-page optimization.
• Experience with Google Analytics 4, Google Search Console, Google Tag Manager, and Google Ads.
• Familiarity with WordPress, Squarespace, Wix, or Webflow.
• Understanding of website conversion optimization and landing page best practices.
• Strong analytical, organizational, and problem-solving skills.
• Excellent written and verbal communication.
• Ability to manage multiple client accounts while meeting deadlines.
• Comfortable working independently in a remote environment.

Preferred

• Experience working within a marketing agency.
• Experience marketing therapists, healthcare providers, or other service-based businesses.
• Experience with Meta Ads Manager.
• Familiarity with Looker Studio, SEMrush, Ahrefs, or similar SEO tools.
• Basic HTML/CSS knowledge.
• Experience with CRM integrations, lead tracking, and marketing automation.

What Success Looks Like

• Clients consistently improve organic rankings and search visibility.
• Websites convert more visitors into qualified leads.
• Paid advertising campaigns generate measurable ROI.
• Monthly reports clearly communicate performance and strategic recommendations.
• Marketing systems are documented, organized, and continuously improved as the agency grows.

Position Details

• Part-time contract position
• Flexible schedule
• Hybrid (primarily remote with occasional in-person collaboration in Columbus, OH)
• Opportunity for increased hours and long-term growth as the agency expands

If you’re passionate about helping businesses grow through SEO, high-performing websites, and paid advertising, and enjoy combining creativity with data-driven strategy, we’d love to hear from you.

To apply: Email your resume, portfolio, and examples of websites, SEO results, or advertising campaigns you’ve managed to sabiartistry@gmail.com with the subject line:

Pay: $30.00 per hour

Benefits:

• Flexible schedule
• Professional development assistance

Experience:

• Google Ads: 1 year (Required)
• Facebook Advertising: 1 year (Required)
• SEO: 1 year (Required)

Work Location: Remote